5 Questions An Interview with New Mexico Abstract Natural Sculpture Artist Rene Sepulveda Roadrunner Emporium

Rene Sepulveda former NCAA Award winning Track and Field Coach, Rehabilitative Coach turned artist creates sculptured works. One art critic recently said of his works that they are “incisive meditations of colorishis designs, shapes and composition complimenting natures wonders using lava rocks, tree roots, tree trunks, bark, cholla desert cactus as components of his canvas.”

Artist Rene Sepulveda’s carefully constructed sculptures and art installations are abstract interpretative works that rely heavily on the influence of nature for texture and symmetry, for rural to urban spaces.

We sat down with the man who wears many hats; Former Award Winning NCAA Coach, Rehabilitative Fitness Coach, Author and Artist Rene Sepulveda, to find out more about his processes, inspiration, and his unique artistic journey with the release of his most recent exhibition the “Valley of The Fire Collection” With this interview he is also releasing two sculptured works, a tree trunk abstract sculptured piece called “Baily Canyon” which is a stunning blend of a hallowed out tree trunk textured, preserved and intriguingly colored then placed on a bed of lava rock and combined with local treated and colored natural cactus to make a stunning visual display.

The second piece to be released today he calls “Stark NM” it is a combination natural wood, recycled metals and woods crafted into a one of a kind abstract piece sitting on a Zia stone with lava. This intricate piece is a dazzling array of colors that inspires awe in its bold colors and unusual textures.

How would you describe the sculptures and artwork you create?

“My goal is to create compelling works that draw the viewer in to explore the underlying structure of color, texture and the natural elements created by mother nature. My hope is that the initial reaction is an emotional response to the color relationships, the contrasting textures between the flat and fluid paint and the hard edges and gestural marks that are embedded in the pieces as marks of nature. I want the person to enjoy my sculptured pieces and to be rewarded as they soak into the piece so that the placing of each element, the precise color balance, the textures, and carefully calibrated proportions of my sculptures are revealed to our inner senses. The inspiration comes from both natural and man-made elements and share my preoccupation with patterns, colors, textures, and the natural elements of nature.”

What message do you want to get across with your artistic works?

“I tap into my Native American roots. I believe I’m empowered by my grandfather’s ancestors in how I commune with nature to bring harmony and balance to my art pieces. I believe nature is complex in texture color. I know that harmony can be achieved to create an appealing and interesting work of art when we reconcile vastly different and contrasting colors and textures using techniques and processes that I’ve created to enhance natures work to be placed into an urban or rural household, office, or place of business.

I believe that the artistry of Cholla Art, Tree Trunk Art, Root Art or Lava Rock and Metal works are unique and not well understood, in that most homeowners or business owners don’t have the knowledge of the beauty these pieces can bring to their environment.

Most people have not been exposed to these kinds of sculptured works, very few artists create art with these mediums as a canvas.

Most people don’t know the sense of Zen or harmony that is created by including these pieces into the home, office, or business environment.

I’ve created works where chance takes over as the prominent sense and caused me to be fluid with colors and textures. The colors and textures then take over my mind and through my hands flows the wonder of color and texture. Sometimes it flows through me like a force of gravity down the surface of the art piece showing a series textures and colors from my mind that are then frozen in time to create a timeless piece of art.

Several of my creations become art dense in color and texture with very defined creations begun my nature that eventually show a high degree of control but are complex in their inspiration of color. I see this as the human impact on the natural world that is expressed with the culmination of taking objects from nature such as complex root art systems, tree trunks, unique fallen forest wood pieces, 5000 year old lava rock, unique cholla desert cactus skeletons and using them as the canvas for human expression of color and texture.

Patterns of all kinds fascinate me, including the hidden structures of living things. Tinting, repeat sequences, geometric shapes and grids, pre-historic symbols and pottery designs and the underlying laws that dictate how the natural world evolves influences my craft. The influence of all of that finds a way into my work, which I don’t really consider to be pure color or texture abstraction. Maybe interpretative abstract sculpturing is a better term for my works. I use very defined textures but counterbalance with color and the canvas of nature in my sculptured works. My work is all inspired by something I have seen or felt which has sparked my imagination. Nature is the foundation of hope for the world we live. That hope comes with a responsibility to acknowledge natures role in our daily lives, to embrace it and to appreciate its influence, by its placement, through art into our homes, offices, or businesses.”

How did you come to mixing texturing and color design in your natural art sculptures?

“Textures and colors of all kinds have always intrigued me, most especially the colors and textures of nature. When I was young and an Olympic Trials Athlete, I would run 100s of miles weekly in the mountains, the desert floor and in the woods and always along those runs, I could almost feel the colors and the textures of the natural elements around me.

So when I began exploring my artistic side, the ideas of color and texture were a natural expression of what I had absorbed from my time outdoors. On my travels around the world, I’m always attracted to the colors and textures of our ancient ancestors. The geometric abstraction in colors and shapes of the Inca’s in Peru, the geometry of the Pyramids in Egypt, my travels to my mother’s homeland of Ireland, the imaging of my grandfather’s ancestral tribes of the Tarahumara; each imprinted on my mind. Those influences’ flow through me into each art piece I create with color, textures, and design.”

Do specific colors and forms hold definite meanings in your work?

“For me color complemented with texturing is the most important part of creating art to be enjoyed. The relationship between the size, shape, texture, and color of each art form to ensure it compliments natures handiwork is of highest priority to me. The dominance of each color, the warmth or coolness, flatness, or texture, as well as denseness and fluidity, are hopefully resolved so that there is a restless balance that is appealing to the eyes and inspires the heart of those who are viewing my creations. My appreciation for color and texture began with me, in appreciate of Georgia Totto O’Keeffe’s paintings of enlarged flowers and New Mexico landscapes. O’Keeffe recognized as the Mother of American modernism certainly had an influence on me. Similarly Antoni Gaudi of Barcelona remarkable for his range of forms, textures, and for the free, expressive way in which these elements of his art seem to be composed have always inspired my own appreciation for colors and textures.

The colors and textured in each piece have symbolic meaning for me. The earth colors are often mixed directly with the piece to form the landscaped base and then the real creativity begins. I see color and texture as an evolutionary process, building up layers and design elements to reflect light and darkness differently with each vantage point. In some designs the colors of the urban world show though as they are attached to a piece created in the natural environment of forest or deserts. What is crafted is a contrast that is appealing and inspiring to the observer. Colors of reds and yellows remind me of the sunsets within nature and the natural elements of sunflowers which bring joy. The various grays, blacks and coppers define a more commercial manufactured world but when combined with the textures of nature they then bring meaning of wholeness with nature to me and hopefully the observer.”

Have the goals of your work changed during the Covid-19 lockdown and do you have advice for an aspiring artist?

“I have a hard time viewing myself as an artist. My business partner jokes with me and tells me once I began selling my works, I became a professional artist. I don’t know if I’d ever view myself as an artist, certainly not a professional artist, as I have a Masters in Epidemiology and a Master’s in Public Health. I Coached for over 20 years at the university level and competed professionally. I continue to coach as a rehabilitative coach today. However, the Covid lockdown did provide me an opportunity for reflection and a period of isolation without distractions to explore and expand on the artist within. With the support of family and my business partner, I’ve created some fun pieces that I am immensely proud to have been able to craft. Some people seem to enjoy my work. Some pieces are a bit eccentric, abstract, and sometimes confusing but overall the reaction has been incredibly positive, and we have sold several hundred pieces even with a pandemic going on. For that I am humbled and surprised. Each art piece I create is almost like a child to me. I nurture it and collaborate with it and want to ensure each piece goes to a good home or business where it will be cared for and cherished for years to come.

I can see preoccupations, moods and themes running throughout my artistic journey. My aim is to create a balanced work that is balanced between color, and texture and complimented by the canvas of nature. Those are competing forces which are the canvas that work as the inspiration in my work.

My advice for an artist starting out would be, just do it. It doesn’t matter if you are an art major or an art novice, it doesn’t matter if you are 12, 18, 25, 55 or 70 everyone has art within themselves, but few will ever express the art they have the potential to create. The world needs art, color, complex designs, and simple beauty. If its within you, do it, put it out there and just do it. Everyone of us wants to express ourselves from within, in some way; some write, some create art, some craft music, or performance arts. Whatever is within you, just believe in yourself and just do it.”

Learn More About Coach, Author and Artist Rene Sepulveda. Several of his pieces are showcased online via the 2nd Life Boutique and an Etsy Store. Rene Sepulveda’s more exclusive pieces are showcased on the artist website ArtistReneSepulveda.com. Many of his pieces are showcased and can be seen in person at Roadrunner Emporium, 928 New York Avenue Alamogordo, New Mexico. A few of his largest installation pieces are showcased on exhibition in the yards and homes in and around Northern California and Southern New Mexico. His recently released 9 foot by 8 foot complex root art piece he calls “Ventricle” and his extraordinary 9 Foot Tall sculptured abstract tree trunk artistry sculpture called, “Bailey Canyon” and his other awesome piece called “Stark NM” can be found on exhibition at 2 private residences on McKinley Street in Alamogordo, New Mexico and are available for viewing. All are sold via his website ArtistReneSepulveda.com or at a discounted price when purchased in person and for pickup via the 2nd Life Boutique at Roadrunner Emporium, 928 New York Avenue, Alamogordo New Mexico.

To schedule a viewing in person and a discussion with the artist or for more information contact Mr. Sepulveda’s publicist coachedwards@2ndlifemedia.com or call 707.880.6238

New Mexico Olympic History: The 1950’s, Alamogordo High Schools First State Track & Field Title & New Mexico’s First Native Born Olympian Marvel

The 1950’s and Alamogordo’s First State Track & Field Title in New Mexico History

Photo on Blog and in original article posted to 2nd Life Media’s Alamogordo Town News courtesy of Coach Bob Sepulveda The Early Days Book Series and Archives. To see more photos of sports from the 50’s, 60s and 70s, visit 2ndlifemedia.com

The 1951/52 Track & Field Season was very historic for Southern New Mexico and for Alamogordo, with a state medal win from some very distinctive athletes.

The results of the State Competition winners include…

  • Bobby Lee, 1st Place, 100 Yard Dash, 9.8
    • Bobby Lee, 1st Place,220 Yard Dash, 21.21.6
    • Bobby Lee, 1st Place, Long Jump, 21’-01.375
    • Norman Kinder, 1st Place, Pole Vault, 10’-10.50”
    • Benny Garcia, 1st Place. Javelin, 193’-01.325

The Alamogordo Tigers Track and Field Team of 1951/52 smashed the competition at the state finals of that year.

They took and won the state competition with 48.5 points. Albuquerque High, the 1951 State Champion scored 21.5 points less for a 2nd place finish of 27 points.

  • Lee in addition to setting 2 state records personally scored 24 ¾ points. He broke the state records in the 100-yard dash by .2 seconds and the 220 by .8 seconds better than the record.
    • Lee was also 3rd Place in Shot Put
  • Benny Garcia shattered the state record in Javelin 11’ 3 ⅛” of 5 state records; the Tigers broke 3 of them.
  • Norman Kinder Placed 1st in Pole Vault with 10’-10.50”
  • Ed McAlpine, 2nd Place. in the state competition in Javelin behind Garcia.
  • Bobby Fritz, 3rd Place, Broad Jump
  • In the sprints in addition to the 1st Place wins of Bobby Lee, Oliver Lee, 4th Place 180 Low Hurdles.
  • The 880 Yard Relay Team consisting of Henderson, Fritz, O Lee and Bobby Lee placed with a 3rd place medal.
  •  Benny Garcia shattered the state record in Javelin 11’ 3 ⅛” of 5 state records; the Tigers broke 3 of them.
  • Norman Kinder, 1st Place, Pole Vault, 10’-10.50”

Coach Rolla Buck was incredibly pleased that year with his team having won both the state football title and the state track and field title. He said his boys; “overperformed and beat his expectations.”

 Coach Buck viewed Bobby Lee as “the best high school overall athlete the state of New Mexico had ever seen” to that point.

He also said that Garcia was the best Javelin player ever to come out of New Mexico’s high school system.

Two incredibly special athletes and their legacy is an honor to Alamogordo from that seasons track and field team of the early 1950s. Both athletes go down into the sports history of the United States, New Mexico and certainly of the Alamogordo community for their achievements.

Bobby Lee, after the amazing team results at Ysleta, (7 first place finishes out of 10 competitions) and winning the District Meet several athletes went to Albuquerque and competed at University Stadium in the State Competition. It was here that Bobby Lee set the state record on the 100 Yard Dash with a 9.8 which stood for 20 years and of course this strong team won Alamogordo’s first State Track and Field State Title.  

Bobby Lee also won the 220 Yard Dash and the Long Jump garnering enough points by himself to win the track meet for Alamogordo High School beating favored Highland High School which placed second.

In 1951 there was no class system in competitions, so all size schools and teams competed.

Bobby Lee kept his competitive spirit going as an adult and became a recognized political cartoonist and eventual New Mexico State Senator.

Coach Bob Sepulveda Alamogordo High Schools winningest Track and Field Coach in its 108 year history of the program  said of Bobby Lee; “Bobby Lee remained a strong supporter and advocate for the Alamogordo High School Track & Field Program as an adult. He attended many of the state meets. Bobby would come by and visit my student athletes in the 70’s and the 80’s for support of our team. He was a true leader on the field and as an adult for decades beyond.”

                                Also, of note from the 1951 competition was the amazing Javelin Talents of Benny Garcia with a distance of 193’-01.325.

The next year of 1952 brought Alamogordo High School Track & Field back to the winner’s circle with Benny Garcia winning for the second consecutive year in the Javelin competition.

  • Javelin Benny Garcia medalled with 186’-03.50”

Benny Garcia was an excellent Football kicker. He was on the B team. After some injuries and with the objection of his father concerned about him being injured, he became the primary starting kicker. Albert Romero sprained his ankle and Benny became the primary kicker after that. He had a reputation for making it between the goal posts when it mattered most.

Coach Buck saw Garcia’s talents and made concessions to ensure he was able to take part in the school athletic programs.

Benny would walk or run 6 miles home in the dark after practice to La Luz.

 At the request of Coach Rolla Buck, Superintendent Barnie arranged the use of a driver education vehicle for Benny to use so that he could take part in Sports.

The extra effort paid off for the High School and was life changing for Benny.

His real notoriety came from the Javelin throwing. He set the state record that stood from 1951 to 1966. That record got the attention of the Arizona State University Track and Field Coach that awarded him a full ride scholarship.

He is the only graduate of Alamogordo to make it to the Olympics taking part in the Melbourne Olympics in 1956. He was the first native-born New Mexico athlete to ever compete in the Olympics.

His name is displayed at the Tigers Hall of Fame, Arizona State Hall of Fame, Drake Relays Hall of Fame, and US Navy Hall of Fame.

At the 1956 Olympics he finished 8th place, disappointing Garcia but making his hometown exceptionally proud.

Garcia went on to live a phenomenally successful life as a high achieving Tiger Alumni and a respected businessman in Arizona.  He died in 2015.

Special Note on Alamogordo New Mexico:

Alamogordo High School and the region of Southern New Mexico has a rich history in sports and academic achievement. In the 1950’s and 60’s Alamogordo High School ranked in the top 10 High Schools for athletic and academic achievement in the United States. The region has a rich history in science, technology, engineering and mathematics. It is home to the International Space Hall of Fame and is the testing ground for the latest in drone and military technology via Holloman Air Force Base and White Sands Missile Testing Grounds.

Today, Alamogordo is also the home to New Mexico State University, Alamogordo and is recognized for its pistachio farms, proximity to White Sands National Park and the Lincoln National Forest. As an oddity, Alamogordo is home to the largest Pistachio Sculpture in the World at the McGinn’s Pistachio Tree Ranch just outside Alamogordo.

For photos and more visit https://2ndlifemediaalamogordo.town.news/g/alamogordo-nm/n/27497/1950s-alamogordo-high-schools-first-state-track-field-title-new-mexicos

For the complete sports history of the founding of interscholastic sports to its impact on a small town check out Coach Bob Sepulveda The Early Days 1912 to 1976 on Amazon and fine independent book sellers such as Roadrunner Emporium, 928 New York Avenue Alamogord, New Mexico and fine independent book sellers nationwide. Coach Bob Sepulveda The Golden Years 1977 to 1995 coming soon.

What is the story of HAM, his connection to Alamogordo New Mexico and how did he become one of the most famous chimps in history? – 2nd Life Media Alamogordo Town News Celebrating The Positives of Alamogordo

On January 31, 1961, a three-year-old chimpanzee and resident of Alamogordo New Mexico’s Holloman Air Force based named HAM, made history in the U.S. space program and history for world space travel in Mercury Capsule No. 5.

Photographed as seen in the online blog and accompanied video Ham listens to his doctors heart with a stethoscope (2ndLifeMedia NASA Archives Alamogordo Town News)

What is the story of HAM, his connection to Alamogordo New Mexico and how did he become one of the most famous chimps in history?

By the end of January 1961, the technical outlook for Project Mercury America’s Space Program was improving. The end of the qualification flight tests was in sight, if only the Little Joe, Redstone, and Atlas boosters would cooperate. The highest priority at the time was to make sure the Mercury-Redstone combination was prepared for the first manned suborbital flights. Now, according to the plan, the reliability of the system required demonstration by the second Mercury-Redstone (MR-2) flight, with a chimpanzee aboard, as a final check to man-rate the capsule and launch vehicle.

Preparations for the MR-2 mission with a chimpanzee aboard had begun long before the actual flight. Between manufacturing the capsule and flight readiness certification, many months of testing and reworking were all necessary at the McDonnell plant, at Marshall Space Flight Center, and at Cape Canaveral.

Capsule No. 5, designated for the MR-2 flight, had been near the end of its manufacturing phase in May 1960. When it was completed, inspectors from the Navy Bureau of Weapons stationed at St. Louis, in cooperation with STG’s liaison personnel at McDonnell, watched it go through a specified series of tests, and the contractor corrected all detected deficiencies.

After capsule systems tests and factory acceptance tests, capsule No. 5 was loaded into an Air Force cargo plane and shipped to Marshall Space Flight Center. In Huntsville, Alabama Wernher von Braun’s team hurried through its checkouts of the compatibility of capsule No. 5 with Redstone booster No.2.

On October 11, 1960, the capsule arrived by air at the Cape, where the first checkout inspections, under the direction of F. M. Crichton, uncovered more discrepancies, raising to 150 the total of minor rework jobs to be done. Because of the complexities of the stacked and interlaced seven miles of wiring and plumbing systems in the Mercury capsule, however, each minor discrepancy became a major cost in the time necessary for its correction.

Capsule No. 5 contained several significant innovations. There were five new systems or components that had not been qualified in previous flights: the environmental control system, the attitude stabilization control system, the live retrorockets, the voice communications system, and the “closed loop” abort sensing system. Capsule No. 5 also was the first in the flight series to be fitted with a pneumatic landing bag. This plasticized fabric, accordion-like device was attached to the heatshield and the lower pressure bulkhead; after reentry and before landing the heatshield and porous bag were to drop down about four feet, filling with air to help cushion the impact. Once in the water, the bag and heatshield should act as a sort of sea anchor, helping the spacecraft to remain upright in the water.

On big fear from space travel was heat at re-entry. Since the anticipated re-entry temperature would reach 1000 degrees F. Temperatures on the conical portion of the spacecraft might approach 250 to 300 degrees F, but, compared with about 1,000 to 2,000 degrees for an orbital mission, the ballistic flights should be cool in comparison. But can a living soul be protected from those high levels of heat?

And here steps in HAM, our historic Chimpanzee. Publicity once again focused on the biological subject in the MR-2 experiment. The living being chosen to validate the environmental control system before committing a man to flight was a trained chimpanzee about 44 months old. Intelligent and normally docile, the chimpanzee is a primate of sufficient size and sapience to provide a reasonable facsimile of human behavior. Its average response time to a given physical stimulus is .7 of a second, compared with man’s average .5 second. Having the same organ placement and internal suspension as man, plus a long medical research background, the chimpanzee chosen to ride the Redstone and perform a lever-pulling chore throughout the mission should not only test out the life-support systems but prove that levers could be pulled during launch, weightlessness, and re-entry.

A colony of chimpanzees including Ham were key to mission success. Ham’s name is an acronym for the laboratory that prepared him for his historic mission—the Holloman Aerospace Medical Center, located at Holloman Air Force Base in New Mexico, southwest of Alamogordo. His name was also in honor of the commander of Holloman Aeromedical Laboratory, Lieutenant Colonel Hamilton “Ham” Blackshear.

Ham was born in July 1957 in French Cameroon (now Cameroon), captured by animal trappers and sent to Rare Bird Farm in Miami, Florida. He was purchased by the United States Air Force and brought to Holloman Air Force Base in July 1959. There were originally 40 chimpanzee flight candidates at Holloman. After evaluation, the number of candidates was reduced to 18, then to six, including Ham. Officially, Ham was known as No. 65 before his flight, and only renamed “Ham” upon his successful return to Earth. This was reportedly because officials did not want the bad press that would come from the death of a “named” chimpanzee if the mission were a failure. Among his handlers, No. 65 had been known as “Chop Chop Chang.”

Beginning in July 1959, the two-year-old chimpanzee was trained under the direction of neuroscientist Joseph V. Brady at Holloman Air Force Base Aero Medical Field Laboratory to do simple, timed tasks in response to electric lights and sounds. During his pre-flight training, Ham was taught to push a lever within five seconds of seeing a flashing blue light; failure to do so resulted in an application of a light electric shock to the soles of his feet, while a correct response earned him a banana pellet.

Ham and the group of “Astro-chimps” were transferred from Holloman as the flight neared and were re-stationed and further trained, in a building behind Hangar S on January 2, 1961. There the animals became acclimatized to the change from the 5,000-feet altitude in New Mexico to their sea level surroundings at the Cape.

Separated into two groups as a precaution against the spread of any contagion among the whole colony, the animals were led through exercises by their handlers.

Mercury capsule mockups were installed in each of the compounds. In these, the animals worked daily at their psychomotor performance tasks. By the third week in January, 29 training sessions had made each of the six chimps a bored but well-fed expert at the job of lever-pulling.

On January 31, 1961, Ham was secured in a Project Mercury mission designated MR-2 and launched from Cape Canaveral, Florida, on a suborbital flight. Ham’s vital signs and tasks were monitored by sensors and computers on Earth. The capsule suffered a partial loss of pressure during the flight, but Ham’s space suit prevented him from suffering any harm. Ham’s lever-pushing performance in space was only a fraction of a second slower than on Earth, demonstrating that tasks could be performed in space. Ham’s capsule splashed down in the Atlantic Ocean and was recovered by the USS Donner later that day.

The capsule containing Ham was recovered via splashdown and a “hand-shake” welcome after his flight on a Mercury-Redstone rocket, was his greeting by the commander of the recovery ship, USS Donner.

His only physical injury was a bruised nose. His flight was 16 minutes and 39 seconds long.

The results from his test flight led directly to the mission Alan Shepard made on May 5, 1961, aboard Freedom 7.

The space program continued and of course we eventually did indeed make it to a moon landing.

As for Ham. He eventually retired. On April 5, 1963, Ham was transferred to the National Zoo in Washington, D.C. where he lived for 17 years before joining a small group of captive chimps at North Carolina Zoo on September 25, 1980.

After his death on January 19, 1983, Ham’s body was given to the Armed Forces Institute of Pathology for necropsy. Following the necropsy, the plan was to have him stuffed and placed on display at the Smithsonian Institution, following Soviet precedent with pioneering space dogs Belka and Strelka.

However, this plan was abandoned after a negative public reaction.  Ham’s remains, minus the skeleton, were buried at the International Space Hall of Fame in Alamogordo, New Mexico. Colonel John Stapp gave the eulogy at the memorial service. The skeleton is held in the collection of the National Museum of Health and Medicine. Details of Ham’s story more photos and of course his grave is visible to all to see on the grounds of the International Space Hall of Fame in Alamogordo and is a must see for animal lovers and space and history buffs alike.

In final follow-up to Ham’s story. Ham’s backup, Minnie, was the only female chimpanzee trained for the Mercury program. After her role in the Mercury program ended, Minnie became part of an Air Force chimpanzee breeding program, producing nine off-spring and helping to raise the offspring of several other members of the chimpanzee colony. She was the last surviving Astro-chimpanzee and died at age 41 on March 14, 1998.

Mankind owes a debt of gratitude to Ham and to all the pioneering chimps that were part of the NASA space program that lifted man from earth to the stars above.

Watch our quick video on Ham on You tube and on our written blog with photos of Ham, his rocket, his handlers and more.


History and A Spotlight on Women’s Entrepreneurship – New Mexico Leads the Nation-Author & Positivity Coach Chris Edwards

A spotlight on women’s entrepreneurship and the changes in business over the last several decades nationally, in New Mexico and in Alamogordo.

Per Wendy Diamond who is CEO and Founder of Women’s Entrepreneurship Day Organization“Today, women account for 85 percent of consumer purchases and control $20 trillion in global spending. At the same time, they perform 66 percent of the world’s work (both paid and unpaid) yet only earn 10 percent of the world’s income. In the U.S., there are approximately 10 M woman-owned businesses, generating $1.3T in revenue and employing 7.8 M people. This number is expected to increase by 90 percent in the next five years, with 500,000 new businesses being created each year in the U.S. alone. At the same time, 1 in 3 women in America lives in poverty and of the 1.3M people living in severe poverty globally, 70 percent are women and girls.

Women in developed and developing nations alike are becoming increasingly active participants in local and global economies at a rapid rate. Today, in the United States, 38% of new businesses are founded by women, but only between 2-6% of them receive VC funding. One recent survey of 350 woman-owned tech startups revealed that 80% of founders used their own savings to launch their businesses. At the same time, an increase of women in leadership positions from zero to just 30% is associated with a 15% increase in profitability. Women are the world’s most responsible borrowers, paying back microloans worldwide today at a 97% rate of return. 90% of the money they earn is used to educate their children and to provide for their families.”

Terry Powell ofForbes Coaches Council reports, “In 1972, women-owned businesses represented just 4.6% of all businesses, but today, that number has skyrocketed to 42%, according to a 2019 American Express report.”

With the world of Covid-19 small businesses and female owned businesses took a huge hit. However research is showing female owned businesses are bouncing back and were quicker to adapt to the changes in the market.

Today more than 11.6 million businesses are owned by American women. That’s according to the National Association of Women Business Owners. Those firms employ almost 9 million people and, generate around $1.7 trillion in sales.

In 2019, 1,817 new women-owned businesses were created every day in America. While we don’t yet know how many women-owned businesses were formed during the Covid-19 pandemic yet, it seems likely that the numbers continued to increase. Some evidence suggests that far more startups were created than usual; applications for employer identification numbers, a sign that new people are starting companies, also increased.

Women are increasingly turning to franchises as a way to start a business. It has become commonplace for women to be interested in buying a franchise. Women own or co-own about 265,000 franchises, which is about 35% of all U.S. franchises. That’s about a 24% rise from ten years ago.

Female Entrepreneurship and empowerment is not just limited to business in New Mexico it began in government and led to leadership in business.

In New Mexico, women have broken glass ceilings throughout history. Women have served in elected office since before statehood: The first Hispanic female legislators in the United States served in New Mexico’s territorial legislature in 1895. Soledad Chávez Chacón was elected secretary of state in 1922 and was the first woman to serve as acting governor in the United States. Following statehood in 1912, Fedelina Gallegos and Porfirria Hidalgo Saiz, who both served in the New Mexico Legislature from 1931 to 1932, were the first Hispanic women state legislators in the United States.

New Mexican women continue to be history makers and influencers. According to Rutgers University’s Center for American Women and Politics, two of the three women of color who have been elected governor are from New Mexico, including our current governor, Michelle Lujan Grisham. U.S. Rep. Deb Haaland, D-N.M., is one of two Native women to ever be elected to Congress and is now the first Native American to be named to the Cabinet Post as the Secretary of the Department of the Interior.

There have been recent leaps in women’s representation in the Legislature — 35 percent of the state legislators are women and nearly 50 percent of the New Mexico House members are women.

New Mexican women have held commanding roles in other sectors, too. New Mexico ranks first in the nation for female-owned businesses, with nearly 52 percent of New Mexico businesses owned or co-owned by women, in comparison to the national rate of 42 percent.

Within Alamogordo in 1997 only 29.1% of the businesses registered were female owned, more recently that number of female owned verses male owned or public companies has elevated to 41.4%. Still lagging the state average and more inline with the national average. The number shows progress but also shows the city, county and state can do better in partnering and fostering growth and support of female entrepreneurship.

Alamogordo is in a transitional state. There are 1000s of square feet of retail space that is vacant, yet there was a recent upgrade to White Sands National Monument to National Park Status. Now is the opportunity as the city and region comes out of a Covid-19 dark winter to bring some light, to work with women, POC and the minorities communities to expand the business community and bring about a huge economic turnaround to the city, state, region and nation.

Our congressional leaders, state, county and city government leaders must partner with the business community to nurture women into business within Alamogordo and Southern New Mexico.

The goal of the women entrepreneurship education and training should be to:
• Empower women through entrepreneurship to enable them achieve economic self –
• To help women gain strong business and life management skills that will enable
them to become leaders in their work and personal lives, and become strong role
• To spur the growth of locally controlled business and create new jobs within
• To provide business experience;
• To promote entrepreneurship by emphasizing the importance of small business as
the creator of jobs, leading to prosperity;
• To enable to potential entrepreneurs to emerge by assisting them in evaluating
their training program;
• To encourage business start-ups by offering a comprehensive entrepreneurship their
training program;
• To develop new markets and help mobilize the capital resources needed; and
• To introduce new technology, industries and products and to create new
employment opportunities.

Entrepreneurship among women, no doubt improves the wealth of the city, state and nation in
general and of the family in particular. Women today are more willing to take up activities
that were once considered the preserve of men, and have proved that they are second to
no one with respect to contribution to the growth of the economy. November 19th is Women’s Entrepreneurship Day; today, as we begin the Spring and awaken from the Covid-19 Winter, let’s each in a position of responsibility commit to mentor, encourage, support and empower more females into business leadership and business ownership and then on November 19th reflect on the good opportunities this partnership led to and the prosperity that will soon follow.





The Journey Toward Positivity The Power of The Possible by Author & Positivity Coach: Chris Edwards

“The Journey toward positivity. Don’t expect everyone to understand your journey, especially if they have never walled in your path. Learn, grow and find your own POWER of the POSSIBLE with each New Day.” Quote by Author & Positivity Coach, Chris Edwards from his book 90 Days to a Glass Half Full Life Style. Lessons for positivity excerpt: 

“Our lives are a journey. The journey we take can lead to periods of great joy and amazing experiences. A life lived in full also can lead us onto pathways and encounters that are not pleasant and can lead to memories that can be painful and may take one into darkness and despair.

A life in full follows a variety of paths. How we react to those circumstances both joyous and painful is what defines our character and our legacy. Our legacy is our footprint on the pathway of life imprinted for future generations.

Our reactions to situations and people and our actions daily impact those around us; friends, family, love ones, enemies, acquaintances, co-workers, social media followers and strangers we may not be even aware of.

Our perspective of how we manage ourselves and the stresses of daily life ultimately manifest into who we are and who we become. In reality we are subjective creatures of life. We see our daily circumstance through a filter of self-perceptions. We have biases, prejudices and opinions formed from our environment, our circumstances, and our histories. Those biases, prejudices, opinions, or experiences do not have to determine our lot in life. We have the power of positive self -determination if we just embrace what is truly within each of us.

Everyone has a personality; good, bad, indifferent, engaged, disengaged, introverted, extroverted, consistent, and calm and or extreme. That personality or mindset and the control of how we manifest our histories and experiences internally can alter our perceptions and our reactions to others, our surroundings, and events around us.

We each see life differently and through the lens of our experiences…

  • ● Introverts see things differently than do extraverts.
  • ● Pessimists have a different take on life than optimists.
  • ● If one has a leaning toward depression, then the sense of our past experienced events can take on a very gray, black, or very dark sheen when sizing up or reacting to people or events in the present.
  • ● If our personality is anxious, everything hits us at a higher speed and possibly a more dramatic impact.
  • ● If we are passive or we just look at events and perceive it as just fate; then we may manifest thoughts of what happens just happens, it’s out of my control or my ability to manage or comprehend. We may just shut down or cut off engagement with people or events around us.

If we approach the daily events in our life with positivity, we then look at a glass as half full and don’t allow situations or others to negatively impact us or allow ourselves to feel totally out of control.

We may not control the person or event before us, but we can control how we approach a situation, how we react externally by how we control our own internal thinking. Negative energy and negative thoughts create negative responses and create dread, negativity, sickness. Negativity can eventually destroy us and our relationships with those around us.

When we take “a glass is half full” more positive approach, then anything or anyone put in our pathway is positioned as not so traumatic or dramatic. With the process of positivity, we can approach situations with a more calming mindset and actually think through a reaction or response in a calm, civil and thoughtful way.

A glass is half full mindset allows us to step back for a moment and look for positive inspiration in most any situation, person, or event. Breath seek positivity and move forward. Discrete daily affirmations or inspirations carry us forward and to not allow the darkness to enter our minds, hearts, or souls.

With daily affirmations, we decide how we feel and don’t allow others or circumstances to drive our feelings, beliefs, attitudes, or emotions. With a glass half full mindset, we control our minds then, our reactions and we are better equipped to manage the person, event or situations more rationally, more poised and more affirmatively than we might have otherwise.

Let’s get started, now this moment today to find the pathway to positivity!”

Next steps and affirmations to the path of positivity will appear in future stories, posts and podcasts

Stay Tuned on Alamogordo Town News, Author Chris Edwards Blog, Via Podcasts and on the 2nd Life Media You Tube Channel.

This story was excerpted fromAuthor & Positivity Coach Chris Edwards Book Series 90 Days to a Glass Half Full Lifestyle found a fine independent book sellers such as Roadrunner Emporium, 928 New York Avenue, Alamogordo, New Mexico and also available in 36 countries and throughout the US via Amazon.

Follow the podcasts of Author Chris Edwards, Fitness Tips and Artistic updates from former NCAA Fitness Coach, Author and Artist Rene Sepulveda and the other 2nd Life Media affiliated partners at 2nd Life Media on SpotifyGoogle Podcast and Anchor Podcast by Spotify



A History Lesson for Southern New Mexico – The creation of Interscholastic (Organized High School Sports) in the US and New Mexico and Alamogordo High School 1916


How did High School Sports get started in the US, Southern New Mexico and Alamogordo and when?

Interscholastic Sports at the High School level via organized physical education programs did not begin in the US until around 1903 but had roots dating to the 1880s. Organized sports began with economically challenged or lower-class children competing under non-parental adult supervision, while their upper- class counterparts participated in non- competitive activities like dancing and music lessons, often in their homes. Children’s tournaments, especially athletic ones, came first to economically challenged children, most often immigrants living in large urban areas or the larger US cities.

Massachusetts was the first state to make schooling compulsory in 1852. It was not until 1917 that the final state of the union at the time, Mississippi, passed a similar law.

While on the east coast the focus was on social progress, education and organized school sports programs; the wild west was playing catch up.

New cities like Alamogordo, New Mexico founded 1898 were creating new opportunities for Americans and America’s youth. January 6, 1912, New Mexico was admitted into the United States union as the 47th state. With that our history of interscholastic High School Athletics Track & Field in Alamogordo soon begins. New Mexico, even while a territory, took a progressive view to public education and made public education compulsory in urban areas in 1891. It became compulsory everywhere by the time New Mexico became a state in 1912.

With the institution of mandatory schooling in New Mexico and in most states, children and families experienced a profound shift in the structure of their daily lives, especially in the social organization of their time. This change in social view resulted in thinking about how to challenge a child and occupy his day especially in urban areas.

The answer lay partly in competitive sports leagues, which started to evolve to hold the interest of children. Urban reformers were particularly preoccupied with poor low skilled economically and socially challenged immigrants who, because of overcrowding in tenements or inner cities, were often on the streets. Initial organization efforts focused on the establishment of city parks and playgrounds. Powerful, organized playground movements developed in New York City and Boston. But because adults did not trust boys, especially immigrant boys, to play unsupervised without significant issues, attention soon shifted to organized sports. Sports were important in teaching immigrants and those economically challenged and from rural areas; the “American values of cooperation, hard work, and respect for authority.”

According to historian Robert Halpern, “progressive reformers thought athletic activities could prepare children especially boys for the new industrial society that was emerging, which would require them to be physical laborers.” There was a distinct business interest in organized youth sports early on, to ensure a robust and healthy workforce for an economy changing from, rural based to urban based, in the decades to follow.

Organized youth groups backed by the influence of business interests took on the responsibility of providing children with sports activities. In 1903, New York City’s Public-School Athletic League for Boys was established by Luther Gulick, and formal contests between children, organized by adults, emerged to keep the boys coming back to school. Formal competition ensured the boys’ continued participation since they wanted to defend their school team’s record and honor. The purpose per the PSLA was to encourage a healthy, strong body and mind through competitive exercises.

The PSAL initially conducted “class athletics” in grades five through eight at specific times each year, not interschool competition as it is known today. Class athletics included seasonal track and field events. PSAL’s also emphasized swimming, popular sports of the times (baseball, football, basketball), and several minor games.

Concurrent with the activities on the east coast; the first recorded games involving High School, school sponsored teams in the Dallas Texas area occurred in 1900. St. Matthew’s grammar school of Dallas played the Wall School of Honey Grove, found in Fannin County just south of the Texas-Oklahoma border, on Oct. 12, 1900, as a prelude to the intercollegiate level Texas-Vanderbilt game the same day. Honey Grove won 5-0. The event was a milestone in Texas history: the first recorded interscholastic football game between two high-school teams.

The Wall school was founded in 1898 by Simon Venable Wall, who moved to Honey Grove from Franklin, Tenn. Accounts of the school’s history noted its football team frequently played two games a day and that it was not uncommon for the team to catch a train on weekends and play in area towns. Austin College, in nearby Sherman, was a frequent opponent for the Wall boys.

Until the formation of interscholastic programs and games such as the one in Dallas Texas, most American boys had played football in the haphazard way of boys the world over: ambling onto fields and into alleys for pickup games or challenging other loosely affiliated groups of students to a match. Cheating was rampant, and games looked more like brawls than organized contests.

By 1910, 17 other cities across the United States had formed their own competitive athletic leagues modeled after New York City’s PSAL. Physical education reformers in the high schools followed the colleges in taking over sports programs with the catchphrase “Athletics are educational.” Their reform was tied to the overall reform in American education and overall reform in American society during the Progressive Era.

The establishment of leagues and state associations by educators in the years after 1900 bringing about institutional control over interscholastic sports was neither seamless nor uniform across the nation nor the western region of the US to include Texas, New Mexico, Arizona and California.

In most areas of the country, educator-sponsored high school leagues were formed in most big cities and in many rural areas, usually two ways, from whole cloth or by taking over existing student-run or joint student-faculty-run leagues. In many areas, especially rural areas like most of Texas and New Mexico there were few leagues, and only gradually did league formation spread nationwide.

Settlement houses and ethnic clubs soon followed suit. The number of these boys’ clubs grew rapidly through the 1920s, working in parallel with school leagues.

In 1914 the first organized events for school children were held and 2040 boys competed for the City Championships Track and Field held at Madison Square Gardens. Events at this event included standing long jump, chinning the bar, running sprints, disc throwing, relays and hurdles. (Today competing at Madison Square Garden in Track & Field is considered hallowed grounds by many a Track & Field athlete.) By 1915 177 school systems around the country had formed competitive leagues.

By 1916, the United States was starting to educate its children for more years than most other countries, even while admitting a surge of immigrants. The ruling elite feared that all this schooling would make Anglo-Saxon boys soft and weak, in contrast to their brawny, newly immigrated peers. Oliver Wendell Holmes Sr. warned that cities were being overrun with “stiff-jointed, soft-muscled, paste-complexioned youth.”

Sports, the thinking went, would both protect boys’ masculinity and distract them from vices like gambling and prostitution. “Muscular Christianity,” fashionable during the Victorian era, prescribed sports as a sort of moral vaccine against the tumult of rapid economic growth. “In life, as in a football game,” Theodore Roosevelt wrote in an essay on “The American Boy” in 1900, “the principle to follow is: Hit the line hard; don’t foul and don’t shirk, but hit the line hard!”

Athletics succeeded in entertaining not just students, but entire communities and local school teams became a sense of pride. As athletic fields became the cultural centers of towns across America, educators became coaches and parents became boosters. Organized sports allowed small towns to compete against large cities in Track & Field, Football and Basketball putting small town schools on the map so to speak with large reputations of athletic excellence.

As the organized school sports programs evolved so did organized fee-based clubs which were more exclusive and not for the poor. Fee-based groups, such as the YMCA, began, but usually only middle-class kids could afford to take part. National pay-to-play organizations, such as Pop Warner Football came into being in 1929.

The National Collegiate Athletic Association had appeared by this time, as a means of reforming the increasingly brutal sport of college football. As the NCAA appeared it began collaboration efforts and recruiting efforts from High Schools for its track & field, football and basketball programs around the country. This partnership ultimately led to scholarship programs and further engrained organized high school sports into the American Experience.

In New Mexico and specifically Alamogordo, following the lead of the nationwide reform of governance in interscholastic sports with the imposition of adult-sponsored leagues and state associations students acquiesced to the new faculty control and passively accepted the new order of things. In many areas, however, educators faced persistent student resistance, stiffened by rebellious high school

Greek-letter societies and continued abuses in the decade leading up to World War I. In Chicago student resistance to control and reform was especially acute.

New Mexico, towns such as Alamogordo and the western states; less resistance existed, as the school systems were newer institutions and did not have the history or mindset of those on the east coast. Progressive politics towards education and athletics prevailed without institutional histories, politics and interests fighting for dominance.

Alamogordo, New Mexico An Early Interscholastic Sport Program Adoptee

Alamogordo High School began an organized sports program in 1912 for Caucasian boys offering PE, Track & Field and Basketball and Football.

In 1913, the authorities of the University of New Mexico believing that one of the great needs of the High Schools of the state was an opportunity to meet, at least once a year in athletic and other contests, organized the University of New Mexico Track Athletic Association. A track meet was held in the spring of that year at Albuquerque, and two high schools, Santa Fe and Albuquerque contested for the banner.

Although the beginning was small, a great deal of interest from across the state was aroused.

Alamogordo High School won its first state medals in 1916/17 School Year and they were in Track and Field via the High Jump and the Triple Jump.

Excerpt from Coach Robert Sepulveda The Early Days Book 1 – part of a 3 part book series on Alamogordo Athletics and its history. Available at Roadrunner Emporium, 928 New York Avenue, Alamogordo, New Mexico or on Amazon. 

More historical stories from 1916 and more early history of Alamogordo High will appear in future stores.

To keep the historical sports archives of Alamogordo alive, support local small businesses and  join us as an independent source for positive News and History from Southern New Mexico. Sign up for our Daily News Brief and our blog or advertise with us. To learn more visit


Photo is of Alamogordo High School 1917

ALAMOGORDO HIGH SCHOOL – ALAMOGORDO, NEW MEXICO In 1917, the architectural firm of Trost & Trost was awarded the contract for the Alamogordo High School. The plans called for the school to be constructed of brick and stone, 90 x 104 feet. The two-story building was to have 13 classrooms and an auditorium. The cost was estimated at $50,000.

The school was completed in 1919 and located on Tenth street (between Michigan and Indiana St.) 

In 1942, the Alamogordo Army Air Field was built 10 miles west of town. The addition of the base caused school enrollment to climb steadily over the next several years. New school buildings were being erected to keep up with the enrollment of new students. The Alamogordo Army Air Field eventually became Holloman Air Force Base and test development center for many government contracts.

In 1970, George Stith and Tom Macklin presented a petition bearing more that 200 names of residents to the Alamogordo City Commission. The petition asked that a study be made on the feasibility of refurbishing the old Alamogordo High School building on Tenth Street and putting it to use as a civic auditorium. The old Alamogordo High School was demolished sometime between 1973 to 1975.



“Ventricle” A Tree Root Art Sculptured New Release by Artist Rene Sepulveda, 2nd Life Boutique Roadrunner Emporium, Alamogordo New Mexico

2nd Life Media with locations in California and New Mexico, representing Artist Artist Rene Sepulveda is proud to announce the launch of an amazing large new (8 foot by 6 foot in size) root art sculpture titled “Ventricle” has been released for exhibition and for sale.  “Ventricle” a root art sculpture by Rene Sepulveda, represents, “the emergence from a Covid winter into a spring of life with respect to to the systems of science and the communion with nature for humanity to move forward.”

“Ventricle” A Fine 8 foot large Root Art Sculpture by the Artist Rene Sepulveda 2nd Life Boutique Roadrunner Emporium

This piece is located in Alamogordo New Mexico and showcased and sold via the 2nd Life Boutique at the Roadrunner Emporium, 928 New York Avenue, Alamogordo, New Mexico.

This is a perfect selection for the art collector that has everything. Rene Sepulveda was inspired by his Native American roots and an appreciation for root artists world wide such as the renowned works of Henrique Oliveria

New Mexico, Artist Rene Sepulveda procures his roots from the depths of the Lincoln National Forest in Southern New Mexico and then relies on his inspiration from athletics and his masters in Epidemiology to ignite his passions for color, texture and an appreciation of the science then expresses himself using the beauty of nature as his canvas.

“Ventricle” is a one of a kind piece. When purchased, the artist will install on location anywhere in the continental US, to ensure proper accent lighting and care for this significant museum worthy piece.

Ideal for the art collector that has everything, a business wanting to make a statement or a museum or gallery piece.

Root art (tree root art) by former NCAA Coach turned Southwestern Sculptured Artist Rene Sepulveda, reaches our soul as a medium that is deep in engagement of our emotional senses to commune with nature. The medium of roots pleases an inner human emotion that symbolizes our personal growth.

Tree Root Art ROOTART helps to convey themes of security and stability, symbolizing the need to stay grounded so we remain safe. That feeling is even more needed and is tapped into even more so in this post Covid world we are coming out of. This piece is a tribute to that triumph to survive and to the stability of science and its interconnectedness to our inner being or the soul of humanity.

Many works of the root art pieces crafted by artist Rene Sepulveda have been showcased in the media and used in window displays as well as being additions to some of America’s finest homes and businesses. 

The most famous and largest root art collection in the world is located in the UK and is owned by Prince Charles. 

Tree Root Art ROOTART helps to convey themes of security and stability, symbolizing the need to stay grounded so we remain safe.

What is the origin of Root Art?

The root of a plant, of course, is the part that usually grows underground, secures the plant in place, absorbs minerals and water, and stores food manufactured by leaves and other plant parts. Roots grow in a root system and as such can be seen as reaching, thus inspiring and artistic in design.

Native American artist, Tibetan artist and few others believe in the essence of the root system, the beauty, and the symbolism  to the complexities of personal growth and being grounded to craft works of natural beauty. 

Art comes from Latin –Artem ‘skill’ that usually refers to the quality or expressions of what is beautiful or of great significance. For instance, the word artefact refers to an object of cultural interest made by a human being.

Thus ROOT ART is the combination of the wood from the natural root system combined with a skilled artists ability to combine color, texture and designs into a masterpiece that is eye catching and alludes to the grace of nature.  

Fitness Coach & Artist; Rene Sepulveda has developed a method of selecting interesting and entertaining root systems, combining them with color, texture, and the elements of nature.

Purchase this one of a kind piece today – “Ventricle’ A Post Covid Root Art Sculpture “dedicated to survival” by former NCAA Coach, now Author and Artist Rene Sepulveda.

Come see in person. Come and visit to see a majority of the 2nd Life Boutique, Valley of the Fires Collection of art; by Rene Sepulveda, window displays and books by visual artist and author Chris Edwards, the fabric creations of Rita Sepulveda, plus over 40 other partner artists, antiquities dealers, jewelers and vendors at Roadrunner Emporium, 928 New York Avenue, Alamogordo New Mexico

To learn more visit: https://artistrenesepulveda.co…



or to see the full array of offerings visit


“Ventricle” Video behind the scenes of a root art sculpture by Artist Rene Sepulveda. “Ventricle” a root art sculpture by Rene Sepulveda, represents, “the emergence from a Covid winter into a spring of life with respect to to the systems of science and the communion with nature for humanity to move forward.”

New Mexico Interscholastic History: Remembering Alamogordo High School Coach- Alamo Jack Geron

A tribute to Coach Jack Geron by Author Chris Edwards, Co-Author of the Coach Robert Sepulveda Book Series sold at independent book sellers and available on Amazon.

I’ve had the privilege this last year to co-write the book series on Coach Bob Sepulveda. Book 1 is released and we are finalizing book 2 to be released very soon. Along that journey I’ve had the opportunity to meet, talk with and hear the stories of the many coaches, athletes and others that have contributed to the history of New Mexico interscholastic athletics and those of Alamogordo High School from 1912 to 1995 specifically. There are many who played a valuable role in that history and one such person mentioned over 18 times in various chapters of book 1 in our series is Coach Jack Geron.

Coach Jack Geron was born on December 8, 1939 in Roscoe, Texas to Jessie and Madeline Geron. Jack D Geron, 81, passed away on March 2, 2021 in Alamogordo, New Mexico. There are numerous positive references to his coaching of both Football and Track and Field in the New Mexico Newspaper archives. I have notes of many great stories of his relationship to his student athletes and the respect he garnered by his peers, as recited to me over the many hours by Coach Bob Sepulveda in research of the book series.

Coach Jack Geron first came on the athletics scene at Alamogordo High as a successful High School student athlete. He was referenced in many articles in 1958 related to his accomplishments as an athletic competitor and was referred to in the press as “Alamo Jack Geron” or “Alamo Jack”.

Photos of Alamo Jack Geron may be seen at authorchrisedwards.com . Jack Geroon (future Alamogordo Football and Track & Field Coach) (left) and (right) Richard Worley practice for competition on the cinder field at Alamogordo High. (Photo Courtesy Alamogordo News April 1958.)

During his career as a high school athlete at Alamogordo he was a 1958 District and State medal winner. Jack Geron was not only a star at Track & Field but he also lettered in Baseball for 2 years and was an All-State Football Player who lettered for Alamogordo 3 years and lettered in Basketball as well. He led Alamogordo in scoring and yards rushed during the 1958 football season.

His Track & Field Career during the 1958 season stood out. The Alamogordo Tigers had their strongest showing of the 50s at the district meet placing 2nd in a competitive placing of 52.5 points. Las Cruces edged a win at 54 points, 3rd place went to Cobre with 44 points.

The 1958 Tigers team showed strong momentum with 1st place rankings in 8 events. Seven team members qualified for state at the district placing 1st place in each district event to include: Richard Worley, 1st Place, 100 Yard Dash, George Janes, 1st Place Pole Vault and Javelin, Tom Gilmore, 1st Place High Jump, Howard Hayes, 1st Place, High Jump, Jack Geron, 1st Place Broad Jump, 440 Yard Relay Team; 1st Place, Worley, Charlie Swaggert, Hayes, Jack Geron and 880 Yard Relay Team, 1st Place; Bob Dow, Swaggert, Jack Geron, and Richard Worley. Due to the fine performance Jack Geron and his teammates above were off to the state meet.

Coach Hugh Hackett’s Highlands Cinder men took the title one more time with a record 101 1/5 points win to take their 7th state title. Alamogordo Tigers improved from their most recent state competitions placing 7th out of 25 teams with a score of 12.5 points. Jack Geron contributed to that improved showing at the state tournament in 1958.

Photo’s located at AuthorChrisEdwards.com Jack Geron is featured with his track and field class mates who went to state in 1958 in a newspaper clipping from the Alamogordo News.

The State Tournament performance as an Alamogordo Tiger athlete in 1958 placed the team of Richard Worley,  Charles Swaggerty, Howard Hayes, and Jack Geron as the 4th Place finishing team as the 440 Relay Team and 4th Place as the 220 Yard Relay Team.

Jack Geron went on to support Alamogordo in the years to follow as a Coach for 20 years . Jack came back to Alamogordo as the assistant football and track and field coach under the reign of Coach Bob Sepulveda. In partnership and under the direction of Coach Sepulveda the partnership won awards in a variety of Track & Field meets.

Photos as seen on authorchrisedwards.com website shows that Jack Geron is one of the 15 Coaches pictured who aided with the Camp Weed training camp for the football team of 1971/72 school year that included (Back Left) Dick Strong, Art Lopez, Bob Sepulveda. (Middle Left) Marla Osborne, Melton Fuller,  Ray McDowell, Phil Brown, Terry Goldsmith, Erv Mondt. (Front left to Right) Gordy Crammer, Dick Frazier, Scott Williams, Delore C Maratelli, Jack Geron, Gary Hackney. Photo Courtesy Alamogordo News 7/13/1971

During the season that Coach Bob Sepulveda was the head Varsity Football Coach, “Coach Dick Strong was in charge of the defense…Jerry Koller managed the defensive backs and kickers and Gordie Crammer coached the offensive line. Coach Jack Geron managed the offensive backfield,”

Coach Sepulveda transitioned from the Varsity Football Coach to the Varsity Track and Field Coach the remainder of his career after the 1971/72 season. Coach Jack Geron assisted the varsity team over his 20 years as a coach and also assisted Coach Sepulveda in track in field to win many district and state titles.

Photo as seen on the blog of ChrisEdwards.com shows Don Hinkle, General Chairman of the Evening Lions was an early supporter and ensured his Lions were there in droves from 1970 forward. Evening Lion Cort Gwynne checks with Coach Geron as they review the time of 3.24 posted by the mile Tiger Team pictured above from left Mark Taylor, Larry Vazquez , Kenny Washington and Barry Miles. (Photo Courtesy Alamogordo News)

Scott and Susan Hutt recounted their time at Alamogordo High in the book Coach Bob Sepulveda The Early Days and recounted of the 1971/72 season on page 226 of the book. Coach Bob Sepulveda had been made the head varsity football coach that year and Scott Hutt reflected… “I remember the day he (Coach Sepulveda)  was selected as the head football coach. We runners were so happy for him and told him so. He acknowledged our thanks but told us “he would still be keeping an eye on us” tracksters who were in our off-season. And he did. He surrounded himself with good coaches and would always let them do their jobs. With Coaches Strong, Jack Geron, and Columbus, they were an unbeatable team and their enthusiasm spilled over to us athletes.”

Photo shown on AuthorChrisEdwards.com shows left in the photo of the District Track & Field win trophy of 1972 featuring Coach Jack Geron and Coach Bob Sepulveda. (Photo Courtesy Bob & Marilyn Sepulveda Collection)
Photo on AuthorChrisEdwards.com from the Alamogordo News, May 17, 1973 shows…
“Alamogordo Tiger Thinclads surprised most of the track experts when they pulled into the 2nd Place position during the State Track Meet to capture a big trophy at Albuquerque.”
Back L-R: Coach Dick Strong, Coach Jack Geron, Dale Norman, Steve Frederick, Carl Hutchison, Jimmy Sanders, Scott Hutt, Mark Taylor, Coach Jack Narrell, Head Coach Bob Sepulveda. Front L-R: Manager Pat McMurry, Art Keller, Robert Golightly, Brad Pierson, Dennis Baca, Ken Washington and Chuck Wood. (Photo Courtesy Alamogordo News 5/17/73)

Coach Geron is most fondly remembered for his years of teaching Physical Education at the mid-high and for his passion in breeding Chihuahuas.

Photo on AuthorChrisEdwards.com shows a photo of State Track & Field State Title Winners Team Photo with Coach Bob Sepulveda, Coach Geron and others.

More photos and history of the sports programs of Southern New Mexico and those that made a difference to Alamogordo Athletics are found in the book series by Author Chris Edwards titled Coach Robert Sepulveda: The Early Days. The book may be purchased at independent books stores and at Roadrunner Emporium 928 New York Avenue Alamogordo, New Mexico and sold worldwide on Amazon.com at https://smile.amazon.com/Coach-Robert-Louis-Sepulveda-DaysTM/dp/B08CJP3GQ4

Remembrance by Author Chris Edwards 2nd Life Media.com

Author/Artist/Coach Rene Sepulveda 1st Place Valentine Competition Winner Road Runner Emporium, 2nd Life Media

Thank you for the support and the public voting our entry as #1 in the Roadrunner Emporium Valentines Box Contest. We appreciate the public vote or confidence. Come on by Roadrunner Emporium, 928 New York Avenue, Alamogordo join, Author and Executive Coach Chris Edwards, owner Debra Reyes, Artist René Sepulveda and the over 40 artist and vendors offering many great values in home decor, women’s apparel, antiques, jewelry, photography, paintings, repurposed gifts, farm fresh eggs, local honey and more.

Check us out Monday thru Saturday 10 am to 5 pm.

If you drop by this Monday 2-15-2021 during the hours of 10 to 5, Author Chris Edwards on his Southwestern US Book tour will be on site, to sign Coach Bob Sepulveda the Early Days book 1 on sale at the gallery and online. Drop by this Monday

Also check out the stores on Etsy or learn more about Author Chris Edwards on Amazon



2nd Life Media & Boutique Winter Wonderland in Lights Window Display Roadrunner Emporium Wins 1st Place in Alamogordo Chamber of Commerce Competition by Author & Artist Chris Edwards & Artist & Coach Rene Sepulveda

Thank you Alamogordo Chamber Of Commerce. Our Winter in Lights Window Display representing the natural environment of the area desert and Forest won the Christmas Winter in Lights contest in the business category. We appreciate the community support.

We will keep the display up a few more weeks, so the community can come by and enjoy if you’ve not seen it in person.

Thank you Roadrunner Emporium owner Debra Reyes for allowing Rene Sepulveda and myself via 2nd Life Media and Boutique the opportunity to showcase our appreciation for the region’s beauty.

Again, thank everyone, for your support. Please support small business and stop by with a mask, To see Debra and the team of over 40 artist at 928 New York Avenue, Alamogordo.

#Shoplocal#ShopNewYorkAvenue#SupportSmallBusiness#localartist#AlamogordoArts#OpenforBusiness#AlamogordoMainStreet#2ndLifeMedia#2ndLifeBoutique#RoadrunnerEmporium#ArtistReneSepulveda#AuthorChrisEdwards#ChristmasinLights#AlamogordoChristmasInLights#AlamogordoChamberofCommerce#Maskup#covidsafebusiness#windowdisplay#Christmaswindowdisplay#NewMexicoWinter#ShopNewMexico#AlamogordoNews#OrteroCounty0:00 / 1:530:04 / 0:09+17

Winter in Lights Window Display Christmas Window Display Roadrunner Emporium 928 New York Avenue Alamogordo New Mexico by Author Chris Edwards & Artist Rene Sepulveda 2nd Life Media & Boutique Featuring Cholla Art (Cholla Cactus Art by Rene Sepulveda)
Winter in Lights Window Display Christmas Window Display Roadrunner Emporium 928 New York Avenue Alamogordo New Mexico by Author Chris Edwards & Artist Rene Sepulveda 2nd Life Media & Boutique Featuring Cholla Art (Cholla Cactus Art by Rene Sepulveda)